María Camila Rosa

Many doubts and questions appear when you decide to start a digital transformation process at your company. Fake premises, walls, and fears arise among the members of a company when these kinds of things are announced.

Theories about digital transformation

Some ideas tend to appear:

«Technology will replace us.»
«The new software/solution will give us all more work to do.»
«It’s going to be hard to transition to the novelty.»
«That’s not going to work; what we have today works fine. We don’t need anything else.»

Suddenly, there are endless speculations among the team members. They talk about what this digital transformation process will mean for them and the company, uncertainty takes over the environment, and, without even being introduced, the new technology starts to be rejected by one of the most important stakeholders of this evolution process: the employees.

Rejection represents an issue: nowadays, digital transformation is not an option or a company’s extra effort like it used to be in the past: now, it’s a must to ensure the operation’s efficiency and boost sales.

Situations like the global COVID-19 pandemic that we went through make it evident and urgent to digitalize every single part of our workflows.

Facing change

Change is essential in today’s world, and if we think about it, we’ll find that change in an organization resides in people. Each team member must adapt, learn to work with new tools and processes and let go of those things that, with time, become an obstacle for the organization. It’s the company’s responsibility to lead that process and give it the correct relevance.
It’s crucial to follow up on the organization’s culture and human resources during the digital transformation process. Here lies the new tools and solution’s success (among others). It’s not just about ensuring the technical performance; it also must be compatible and accepted by every work team.

Essentials for facing a digital transformation process

1. Work in the team’s confidence

It’s critical to keep teams aligned with change within the organization. Every member needs to be aware of what will happen, the following steps, and what every step means.
They also need to know their role in the company’s digital transformation. After all, employees are a fundamental piece of any organizational evolution process.

2. Put the spotlight on the benefits.

Digital transformation processes take time, but they bring many benefits to a company in the long term. We’re not talking about incomes and operational efficiency; we’re also talking about a positive impact on work teams.
These projects in organizations can end reprocesses, over costs, a significant percentage of human mistakes, and much more. Employees benefit because this makes their jobs easier and more productive. It’s for sure an improvement.

3. Training becomes a hero.

Change is inherent to digital transformation. It’s crucial to train teams properly during every stage of the process to ensure their ability to face new challenges and address any situation in the organization.

4. The first of many steps.

The first step to digitalizing a company is critical. It marks the beginning of a journey where teams must embrace changes and innovation. Nevertheless, this has to become an always-on. The organization’s environment must evolve to digital, to a constant questioning context. We must assume digital transformation as a process, not a goal; this will lead us to another culture, the perfect one to face the novelty the right way.

5. Your perfect partner.

At Inmov North America, we understand how important people and culture are for this kind of process. We focus on giving each stakeholder the role and relevance that they deserve from the beginning.

Are you thinking about digital transformation for your company? Contact us and let us understand your needs.

Email us: info@inmov.com
Start the journey to experiencing digital transformation success!